N.C. Breaks Tourism Spending Record, Continues to Be #5 Most Visited State
Governor Josh Stein announced today that the overall North Carolina tourism economy held strong against the headwinds of Hurricane Helene. Travelers spent more than $36.7 billion on trips to and within the state in 2024. The previous record of $35.6 billion was set in 2023. “Today’s news underscores what we all know: North Carolina is a fantastic place to visit,” said Governor Josh Stein. “As...